Best For: Laid-Back Comfort
Outerknown is a California-based brand co-founded by professional surfer Kelly Slater, described as “the first brand founded on a total commitment to sustainability.” Known for its casual, surf-inspired aesthetic, Outerknown creates clothing that blends laid-back comfort with elevated design. The brand caters to individuals who value durability, timeless style, and responsible production methods. Guided by its core sustainability pillars—embracing circular models, designing with intention, supporting suppliers, and championing fair labor—Outerknown offers essentials like tees, denim, outerwear, and swimwear for both men and women.
Key Points We Love
- Fair Labor Practices: Outerknown is a member of the Fair Labor Association (FLA) and is committed to fair wages and safe working conditions.
- Materials: The brand uses organic cotton, hemp, and other sustainable fabrics to reduce environmental impact.
- Investment in Regenerative Farming: Outerknown works with a Regenerative Organic Certified (ROC) cotton supply chain in Peru. This practice benefits the soil and the farmers
- Extended Life Program: They’ve launched “Outerworn,” a resale program where customers can buy and sell pre-owned Outerknown items.
- Transparency: Outerknown provides detailed insights into their supply chain, ensuring customers know where and how their clothes are made.
- Carbon Commitment: They actively work to minimize carbon emissions through sustainable production processes and partnerships.
Categories and Size Range
- Categories: Tees, denim, outerwear, swimwear, dresses, activewear, and accessories.
- Size Range: Women’s sizes XS–XL and men’s sizes S–XXL.
